Behind the Scenes

I have been playing Gears of War 3 lately and this morning as I was re-watching The Incredibles behind the scenes bonus materials from The Incredibles DVD, I was thinking about video games and a potential market that they're missing.

I started thinking about how far along video game story lines have come in the past 10 years. Gears of War 3 is the first game that I've felt truly immersed in the story. Additionally, the graphics and game development going in to games lately is immense. It got me thinking, I really enjoy watching behind the scenes bonus materials on DVDs and these materials are expected in today's market with today's consumers. I'm sure that a great many video game customers would love to have this type of bonus content delivered with every game purchase. Allowing consumers to have this type of access to "bonus content" adds a personal touch to the development and to a lesser degree advertises the studio (and maybe attracts talent to the studio?). 

The Incredibles bonus DVD material is amazing and I highly recommend it to any animation enthusiasts. Hopefully in the future we'll see this type of content delivered with every video game as it is currently delivered with every movie.